OBJECTIVEAWARENESS
PLATFORMDESKTOP, TABLET, MOBILE
METRICSVIEW-THROUGH RATE / CTR
CATEGORIESENTERTAINMENT
Product details

DESCRIPTION

 

1. Overlay loads from the MPU or mobile leaderboard position

2. Overlay contains animation or video

3. 3 overlay units are created in the sizes of 768x768, 600x600, and 320x320

4. All 3 units are trafficked into one tag and display the appropriate sized unit

5. Upon "Close" the unit and the unexpanded view close.

 

REQUIRED ASSETS

 

• Main Video: 1200x667 pixels MP4 or YouTube URL, 24 fps, approx. 1200kbps, stereo audio, 0:30 - 3:00 minutes in length

• Key Messaging and Branding: Any copy or branding assets appropriate to the campaign.

• 3rd Party Tracking: Click and impression tags accepted.

 

OPTIONAL ASSETS

 

• States 1-3 Mocks: Mockups of how unit should look in the 3 states, based on VICE-provided PSD templates.

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Product guide

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